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• Why Are Most Modern Movie Posters Double-Sided? – Art of the Movies

Why Are Most Modern Movie Posters Double-Sided? – Art of the Movies

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Today, nearly all movie posters are printed double-sided. It wasn’t always that way. It wasn’t until the late 1980s / early 1990s that it became common practice. It is more difficult and it is more expensive. So why bother? In this blog post we answer the question "Why are movie posters double-sided?"

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