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Mars redesigned the M&M’s characters for a “more dynamic, progressive world." Apparently, the orange M&M is supposed to be relatable to Gen Z because of its anxious personality.
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Darwin Watterson (Character), Scratchpad
Many people have low levels of well-being despite an increased focus on wellness, with Gen Z and men struggling the most, new report reveals
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Orange M&M is now a Gen Z icon because of its extreme anxiety
Study: Gen Z is more open about struggles with mental health
Middlemost Post, Scratchpad
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The Bazaarvoice social commerce news bulletin
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Donna & Steve
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